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The Full Stack Product Manager

Photo by Nick Fewings on UnsplashNot long ago, the product manager role was defined by discovery and handoff. PMs interviewed customers, ran “jobs to be done” workshops, sketched flows in Figma, wrote a PRD, and then passed it to designers and engineers to bring to life.But in 2025 (and beyond), that definition is not wrong, […]

Bridging the Gap: Uniting Data and Go-to-Market Teams for B2B SaaS Success

Hello! 👋 Do you ever feel like the communication between data teams and marketing/sales folks in a B2B SaaS environment could use some improvement? This happens frequently when you are trying to describe an organization-wide process that needs to touch multiple systems, and the teams don’t agree on a key definition or flow. (MQLs, anyone?) […]