What tools and skills do you value in your startup?

This post is a contribution to Startup Edition. Tools are a Commodity We could talk all day about the tools we use. Agile is Best! Pomodoro is Best! Pen and Paper is Best! Getting everyone in a room is Best! (You get the idea.) Because everything in a startup changes ALL THE TIME, it’s also important…

What is Agile Marketing and Why Should You Use It?

If you’re like many people, when you hear the term “Agile Marketing” you might wonder if the person is talking about some new dance form or other form of stretching rather than an exciting way to improve the way that you propose, build, and measure your marketing success. Don’t worry – you can start doing Agile…

What are the best community tools for customer service?

The “best tools” start with the following approach: Connect with your customers on a human level – understand the commitment you’re making to make it right for people. Pick the right tools to match the approach you want to take – match the tools to the problem. Keep doing it – no one’s going to do it…