Ideas are a Dime a Dozen

I know: ideas are a dime a dozen (or perhaps cheaper with inflation these days). Yet the process of creating, nurturing, and executing on ideas is one of the most critical tasks we do. Getting ideas from start to finish (from inspiration to the point of execution) faster means that you can choose from more…

How to Build a Great Customer Success Team

When you are building a great business (particularly a Saas business), you need to devote extra time to taking care of your customers so that they not only are satisfied at the sale, but also on an ongoing basis. A customer may join you because of clever marketing, a consultative selling process, excellent product, or empathetic service – or…

Why every app needs a “mark all as read” function

Every app and every web site has notifications. Whether they are push notifications, email notifications, phone call notifications, voice mail notifications, in-app notifications, or smoke signals, you are competing for a valuable and scarce commodity: the customer’s undivided attention. There are too many notifications to pay attention to, even if you just dip your toe…

How to Hire an Awesome Community Manager for your Startup

photo by https://www.flickr.com/photos/evilerin/3152173431 Who will be successful as a community manager? I love coming across new community managers who say, “I guess I’ve been doing this my whole life.” It’s a light bulb that goes off in them and they’re excited for the rest of their career to get started. -Jenn P. Many brands are searching right now for…

5 Steps to Surviving and Thriving in Startup Life

  On Climbing the Startup Mountain Life in a startup is a non-stop business. Whether you are aware of it or not, your work-life balance suffers, your relationships are strained, and your personal health and motivation may waver. Yet it’s the most amazing rush in the world. Working in startups gives you the freedom, opportunity,…