Google Buzz is a better Bulletin Board System (Really)

Google Buzz is a better Bulletin Board. For the children of the 1980s, that’s not a negative connotation. When I first heard the squawky dial-up modem (1200 baud) to a far-away server and saw the monochrome ASCII listings for files and information there on that computer, I glimpsed another world. Google Buzz gives you the…

What Viral Loops are You Creating?

Adam Penenberg, in his new book Viral Loop, discusses the concept of spreading a message with a viral coefficient of greater than one. It’s simple, really – tell some friends, and if they end up telling lots of their friends, you may create a wave of sorts that spurs exponential growth of your idea or…