Keep the Marketing Simple, Stupid

This is the 10th in a series of posts on Agile Marketing – the working definition of which is to “Create, communicate and deliver unique value to an always-changing consumer (or business) in an always-changing market with an always-changing product.” (see the original post here.) If you survey a group of people about the most obvious and beneficial traits…

Agile Marketing #9 – It’s your job to make yourself better

This is the 9th in a series of posts on Agile Marketing – the working definition of which is to “Create, communicate and deliver unique value to an always-changing consumer (or business) in an always-changing market with an always-changing product.” (see the original post here.) Another tenet of your Agile Marketing strategy should be you –…

It’s time to work yourself out of a job.

Imagine if one day, you walked into your office (or opened your email or received a text message or a phone call with the following information: Congratulations! You’ve worked yourself out of a job. Now, what will you do next? I don’t mean to make light of this situation totally – if it’s a layoff…