Who won Super Bowl 49 on Social Media?

Who won Super Bowl 49 on Social Media? We all know it now — in Super Bowl 49, The Seattle Seahawks and the New England Patriots left their bodies on the field as they battled for the NFL’s Lombardi Trophy. While all of metro Seattle is still smarting from the loss, and New England continues to celebrate,…

Keep Twitter Weird

Twitter is the best open social media network there is. Unlike Facebook – which openly states that they control your newsfeed – the basic idea of Twitter is that you follow and find the news, content, and people you want to see. That’s changing – partly because Twitter is a chaotic mess – and partly…

Can you spare 5 bucks to fight Diabetes?

There are lots of things you can do with a fiver. Please donate a fiver (one day’s coffee, a bus ride, a sandwich) to support research to fight Diabetes. Fight Diabetes. Diabetes runs in my family. We can eradicate this disease in our lifetime. I’m doing my part by riding in the Seattle Tour de…

As a community manager, how should you be using Twitter?

Imagine you are a community manager and today is your first day promoting the brand. How should you use Twitter? You might be overwhelmed with the river of information and wonder what are the “right” answers to questions like these: How often should you tweet? And should you retweet? How do you decide to follow…

Why #Brandbowl Matters Just as Much as the Superbowl

Today, people around the world will be communicating on social media and sharing their ideas, snark, and observations about (arguably) the world’s most important day for advertising spend. Of course, we’re talking about the Advertisements shared during the Super Bowl. The fourth #brandbowl might be one of the best places to observe this phenomenon as it…